In a business world marked by technological transformation, artificial intelligence (AI) has become a strategic priority for companies seeking to remain competitive. However, many organizations face challenges such as a lack of data governance, outdated infrastructure, and a limited understanding of AI among their leaders. A Cisco survey of more than 2,500 executives worldwide reveals that while 82% of CEOs understand the potential value of AI, 74% acknowledge that their lack of in-depth knowledge prevents them from making informed decisions.
\nGiven this scenario, Beerud Sheth, CEO of Gupshup, proposes a clear and systematic approach to successfully implementing AI in organizations. The process begins with identifying critical business areas where AI can have the greatest impact: from automating repetitive tasks to improving the customer experience. Sheth suggests organizing cross-functional workshops where different teams explore real-world use cases and combine technical and operational knowledge to generate viable, strategic ideas.<\/p>\n
Another key step is to assess data readiness: AI can only work if the information is accessible, clean, and integrated. It’s also helpful to observe how competitors are using this technology to identify opportunities already operating in the market. Starting with easy-to-implement, high-return projects, such as automating accounting processes or customer service, can generate immediate results that inspire confidence in future, more complex developments.
\nFinally, Gupshup recommends forming strategic alliances with AI experts to leverage existing models and efficiently scale solutions. The goal should not only be to automate, but to enhance human decision-making, turning AI into a business intelligence tool. When used correctly, this technology not only optimizes processes but also transforms the way strategies are created, customers are understood, and sustainable growth is driven by companies.
\nHow to implement AI in the corporate world?
\nhttps:\/\/www.eleconomista.com.mx\/los-especiales\/implementar-ia-mundo-corporativo-20250515-759160.html<\/p>\n","protected":false},"excerpt":{"rendered":"
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